I supported the beauty, women’s apparel and activewear, men’s activewear and bridal divisions. While keeping Nordstrom’s voice and tone, creative strategy and business goals top of mind, I crafted audience-driven campaigns, editorial site content, marketing emails, digital ads and video scripts. On the blogosphere side, I also contributed Q&As, trend stories and fashion week recaps to grow Nordstrom’s presence as a fashion and beauty authority.
Beauty | Makeup
Beauty | Skin, Hair & Fragrance
Shoes, Apparel & Accessories