I helped bring this new, premium baby skincare brand to life with web and product copy designed to strike a balance between nurturing warmth and scientific authority, gentleness for little ones and credible assurances parents can trust.
web copy
ellaola
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voice + strategy
petite 'n pretty
brand voice
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emails + app
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SEO, diaper rash
california baby
re: brand
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print brochure
ellaola
contributor, skincare
mirra online magazine
identity + launch
beautydigs e-marketplace
SEO, organic farming
california baby
social ads
smartypants