• graduate projects
  • outdoor + travel
  • fashion + beauty
  • family + wellness
  • food + fitness
contact
Katie Joy freelance copywriting portfolio
writing | messaging | strategy
  • graduate projects
  • outdoor + travel
  • fashion + beauty
  • family + wellness
  • food + fitness
contact

web copy

ellaola

I helped bring this new, premium baby skincare brand to life with web and product copy designed to strike a balance between nurturing warmth and scientific authority, gentleness for little ones and credible assurances parents can trust.

more to explore

hot springs near yosemite
national park trips
identity + launch
beautydigs e-marketplace
voice + strategy
petite 'n pretty
contributor, skincare
mirra online magazine
SEO, organic farming
california baby
CA national monuments
national park trips
emails + app
honest beauty
re: brand
glamorise sport
print brochure
ellaola
brand voice
nectar foods
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